1 in 18

NetherlandsI was delighted to read in the US publication “The Chronicle of Philanthropy” this week http://philanthropy.com/ that WWF Netherlands has recruited 1 in 18 Dutch people as donors.  The population of the Netherlands is 16.7 million, so if roughly 13 million are adults that’s around 700,000 people, not so big when you put it in absolute numbers – I’ve heard of bigger databases.  But wow – the penetration of their brand in society is impressive – just imagine 1 in 18 people in your country liking your cause – can anyone top that?

Categories: Individual Giving

Resource Type: Blog

Posted by Beccy Murrell

1 Star2 Stars3 Stars4 Stars5 Stars
Loading...Loading...

Resources by THINK Intelligence

View Blog

The Fundraising Environment 2017

Posted by Sam Dixon

10.04.2017
1 Star2 Stars3 Stars4 Stars5 Stars
Loading...Loading...

Look Outside

Posted by Nicky Elischer

26.10.2015
1 Star2 Stars3 Stars4 Stars5 Stars
Loading...Loading...

Gloves Off 2: Innovation

Posted by Nicky Elischer

05.08.2015
1 Star2 Stars3 Stars4 Stars5 Stars
Loading...Loading...