WealthEngine, the American prospect research and qualification product specialist, has announced the release of Prospect Generator, a new searchable database consisting of more than 7 million high net worth individuals. The database provides data on individuals’ real estate holdings, stock transactions, income, business associations, board affiliations, boat and/or airplane ownership, charitable interests and philanthropy and political contributions.

Prospect Generator is based on WealthEngine’s proprietary P2G^SM (Propensity to Give) analytics, which allows you to generate your own qualified prospect lists of individuals with the greatest wealth, disposable income and inclination to give. It’s easily search by geographic area (city, state or zip code) against any high/low thresholds you set on the data.

The database can also help you create segmented lists of affluent prospects (by geography, assets or analytics) and upload them into your Donor Management System (DMS) or CRM database.

This all sounds like the perfect prospect research tool and moving to America seems all of a sudden much more attractive….mmm. What’s more, WealthEngine are offering a free demo (understandably not a free trial for all those of you who like exporting stuff!) which you can access by attending their scheduled online introduction to the product on Thursday, August 6th 2009 at 2pm EST (that’s 8am to us UK folk). To register for the session, please visit their website or click here.

There’s no whisper yet as to the subscription cost which isn’t all that surprising, so if you find out, please let us know. Also as per usual, we’d love to know what you think about the product itself, so post your comments below and share your thoughts.

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