Digital strategy

The fast-paced nature of digital media means it’s dangerous to ever assume you can know it all, or rest on your experience. We work on large scale organisational digital strategy projects, plus strategic interventions for specific digital challenges, e.g. devising a digital fundraising strategy for NSPCC, or managing the selection process of a global web technology solution for a UN agency.

We’re especially involved in the global market for non profits (Jason’s often working outside the UK) and we regularly update the digital sections of THINK’s World Markets Fundraising Report, which highlights the online and integrated fundraising opportunities country by country. Jason’s also recently completed the digital sections for the World Wide Fundraisers Handbook.

What we offer

  • Whole organisation digital strategies, whether international, national or regional (web, mobile, interactive TV, social media) (case study)
  • Digital revenue generation strategies (channel shift, virtual gifts, peer to peer fundraising and business efficiency through technology)
  • Digital innovation: any ground-breaking digital challenge that needs some creative thinking and experience to bring it to market

“Think played a key role in not only helping us develop our digital strategy but also in the follow up implementation and building of our digital team from two to nearly 30 people.”
Luke Whitcomb, National Trust

Who to contact:

Jason Potts
Email: digital@thinkcs.org
Call +44 (0)1280 824297

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