Linda Allen's Posts
Loading ...Supporter services and donor care – part 2
February 18, 2010I recently had a rant about charities needing to give supporter services priority in their organisational planning and argued that brand investment is wasted if you don’t treat your donors with care, especially in the current economic climate. Meeting up with some colleagues recently we swapped horror stories about organisations not getting it right and [...]
Community Fundraising, General Fundraising, Individual Giving
Supporter Services – getting the basics right
December 21, 2009I’ve been involved in a few projects recently which have required me to ‘test out’ some of the services charities offer to their donors. So I’ve researched the organisations, emailed queries, set up direct debits and even sent in a few good old fashioned letters and cheques. Then sat back ready to enjoy the donor [...]
Releasing the potential of your Middle Donors
November 26, 2009Recently I’ve been watching some clients struggling with the potential of their ‘middle’ value supporters. While I hate to see them struggle, I’m glad they’re making the effort. Despite it being a hot topic for a while now, there still seems to be a dearth of inspiring and engaging middle donor programmes around, unless of [...]
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