Nick Burne's Posts

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Meningitis Trust launch ‘life saving’ iPhone App

September 2, 2010

Nick Burne

Yesterday the Meningitis Trust launched the world’s first Meningitis App and THINK Consulting is very proud to have been the team behind developing the app, with our digital services business.
The Trust, which has more experience than any other UK meningitis charity of supporting people whose lives have been destroyed by the disease, is leading the world thanks [...]

Charities, Digital

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What can we learn about donors from JustGiving?

July 27, 2010

Nick Burne

I wrote a post earlier this year to try and explain why I think peer-to-peer sponsorship platforms are a bit mis-understood.
So while I was at the IOF National Convention earlier this month it was great to see there was a session from Jonathan Waddingham, Digital Strategist at JustGiving. There were lots of interesting stats about [...]

Charity Trends, Digital, Individual Giving

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A website is not a digital fundraising strategy

May 11, 2010

Nick Burne

I’ve been reminded lately of how much we digital marketers focus on websites. If you’ve ever been involved in a website design or development project, you’ll know that they are fraught with complexity and frustration. You see with websites your internal department structures can’t hide and so, for example, when you design your homepage there [...]

Digital, Strategy, Top Tips

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3 really nice supporter service social web applications

February 18, 2010

Nick Burne

A lot of commercial websites are starting to use pre-built web applications to help them support their customers and offer a more social customer experience. But I haven’t seen many charities using them!
Pre-built web applications mean that you can get up and running immediately with no development costs or time consuming projects. The applications are [...]

Digital, Top Tips

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Optimisation is the new cash cow

January 7, 2010

Nick Burne

We all know what web 2.0 is, don’t we? But the more I think about it, the more I think optimisation is the next big thing when it comes to websites. As growth in internet penetration slows, converting the traffic your website is getting into meaningful actions will be where the focus lies.
Unfortunately, all too [...]

Digital, Top Tips

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Peer to peer fundraising platforms

August 28, 2009

Nick Burne

A lot of the charities I am working with are debating the various merits of peer to peer fundraising platforms (sponsoring a friend online). Much of the debate focuses around which is better – a peer to peer fundraising platform that is integrated into a charity’s website (such as Artez, who THINK work with quite [...]

Community Fundraising, Digital

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