Digital
Loading ...3 really nice supporter service social web applications
February 18, 2010A lot of commercial websites are starting to use pre-built web applications to help them support their customers and offer a more social customer experience. But I haven’t seen many charities using them!
Pre-built web applications mean that you can get up and running immediately with no development costs or time consuming projects. The applications are [...]
ThinkTwit
January 28, 2010You may or may not have noticed but at the bottom right hand of our homepage we’ve had, from the beginning, a little “window” that contains our latest tweets from Twitter. Up until now this module has monitored the ThinkCS Twitter account and all tweets had to be manually “retweeted” in order to to get [...]
The success of fundraising for Haiti
January 22, 2010It is always a challenge to write something positive about others misery; the horrific events in Haiti over the past few weeks have, however, once again demonstrated the incredible power of the web. With many communication channels unusable the web has helped to deliver information and reassurance to desperate friends and loved ones and allow [...]
Community Fundraising, Digital, General Fundraising, Individual Giving
Optimisation is the new cash cow
January 7, 2010We all know what web 2.0 is, don’t we? But the more I think about it, the more I think optimisation is the next big thing when it comes to websites. As growth in internet penetration slows, converting the traffic your website is getting into meaningful actions will be where the focus lies.
Unfortunately, all too [...]
Will online fundraising ever be more than just a niche income source for charities?
October 29, 2009I think as a consultant that there is more than one answer to this question – but fortunately they are both yes! Let me explain…
Firstly, I think a compelling case can be made, that for some organisations, online fundraising is already more than a niche source of income. One of the main challenges here is [...]
Opening the door to outside influence
October 12, 2009I’ve often wondered why there’s so little exchange between the for profit and not for profit world? As an industry we are often good at exchanging ideas and sometimes even results – at national and international fundraising conferences, in seminars, training courses and other get-togethers of fundraisers and marketers. But its fairly rare that you’ll see [...]
Charities, Charity Trends, Corporate Fundraising, Digital, Higher Education, Individual Giving, Recession
Peer to peer fundraising platforms
August 28, 2009A lot of the charities I am working with are debating the various merits of peer to peer fundraising platforms (sponsoring a friend online). Much of the debate focuses around which is better – a peer to peer fundraising platform that is integrated into a charity’s website (such as Artez, who THINK work with quite [...]
IOF Conference 6-8 July 2009
July 5, 2009On Monday, myself and Nick will be presenting at 4.15 on ‘How to create a successful digital strategy’.
We have been busy helping non-profits with this for more than 10 years so we have lots of positive -
and not so positive – experiences to share
I’ll be at the Conference all day Monday and Tuesday, [...]
Sending out an SMS: The potential of mobile phones and text messaging for charities
June 23, 2009Why aren’t more charities using SMS messaging and mobile phones for fundraising and campaigning? What are the main barriers, and how can the sector overcome them?
Joe Saxton from nfpSynergy was asked by the Institute of Fundraising to look at these issues, and the result is their latest free report, which has practical suggestions for charities [...]
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