Text Giving Donor Survey Report
This new study commissioned by the mGive Foundation in America, sought to answer common questions about the mobile donation channel. The study covers:
- Demographic data for mobile donors.
- Impact of micro-donations on larger gifts.
- How mobile campaigns can attract unique donors.
- Desired frequency of advocacy messaging via text.
- Reasons donors are attracted to mobile campaigns.
You can download the full report for free here.